When enabled, this second retargeting email will send in the evening, 24 hours after the first email was sent, typically between the hours of 10pm and 2am. This email is designed to include a promo code offer to incentivize the customer to act quickly and complete their reservation.
As a part of the email customization for this email, fields are provided for you to include the Promo Code, indicate the percentage off that the code will provide and lastly, add a custom url for the package that allows the Promo Code to be used. This custom link allows you to send the customer directly to a booking modal that is not typically found on your website so that only customers receiving this email have access to the promotional pricing. Please contact your RKd rep for additional questions about best practices regarding blind pages on your website and how to protect the discounted package from other online customers if this is not a publicly available discount.
Lastly, it is very important to note that the fields here are ONLY for display in the email and are not used to actually create the Promo Code. You will need to use the Special Pricing tab in Package setup in order to create the promotion.
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